Disponibilitate: nedisponibila
Preț: 110,00 LEI
ISBN: 9781118345603
Autor(i): Phil Barden
Editura: John Wiley and Sons
Limba: engleza
Tip copertă: tare
Categorii: Economie, Carte straină
In this groundbreaking book Phil Barden reveals what decision science explains about people's purchase behaviour, and specifically demonstrates its value to marketing. He shares the latest research on the motivations behind consumers' choices and what happens in the human brain as buyers make their decisions.
Comandă online Decoded Science Behind Why We Buy la 110,00 lei isbn 9781118345603 scrisă de Phil Barden, tiparită la editura John Wiley and Sons în limba engleza. cu plata ramburs sau online cu cardul. Momentan titlul Decoded Science Behind Why We Buy nu este disponibil însa vă puteți înscrie pentru a fi notificat în momenul reaprovizionarii.
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